Whether they owe you an email reply or feedback on a document, you can phrase your body copy like: "Even after watching 12 straight hours of magical children, I still drafted the deck for our presentation on Thursday. We've created a list of 29 great funny opening lines for online dating for you to use the next time someone catches your interest. They smartly work fun into their conversion elements and, that way, sell to you by putting a smile on your face. Even if you don’t have a big design budget, you can easily recreate this type of humor, as Function of Beauty does. That’s why, in this post, you’ll see how top e-commerce companies incorporate humor into their email marketing at different levels. You can click on the printer icon just below and to the right of the contact us menu button at the top of the page or copy and paste the part of the exercise you want onto a word document and then print onto some paper. Think of it more as a “given” on your cold calls, pairing it with other tactics to boost your success rates. 3: Ask me for a demo of [product/service] and save your company so much time they'll be begging to give you a promotion.". … or when they’re back by poopular demand. Although it is easy to write the funny email subject line you need to be more attentive while writing email subject line for professional use. Your prospects' and colleagues' email inboxes are inundated with ordinary subject lines all day, every day. Best Holiday Email Subject Lines for Black Friday 2020. Not all types of humor work for every brand, however. Check out this example where the company simply took a screenshot of an actual tweet they had shared earlier: If you’re speaking to a younger audience, pop culture references are a great place to start. Here’s an example from one of their recent holiday emails: While promoting its Memorial Day collection, Poo~Pourri cleverly combines the holiday theme and its products with reference to the current Corona situation: “Freedom to go anywhere once you can.”. First, it says nothing. You can promise them they'll enjoy free same-day shipping on the contract if they're ready to sign. BarkBox goes for the “aww” effect with its humor in both copy and email design. 3 BONUS TIPS TO IMPROVE YOUR EMAIL SUBJECT LINES. We’ve all gotten one at some point, that’s just life these days. Give the people what they want with, "Why do chicken coops only have two doors? You got the email open benchmark, and the above email subject line formulas and examples will no doubt help you to improve your open rates. You’re not alone. Email subject line is the foremost thing that people notice. Use this iconic "Glengarry Glen Ross" line in your subject and make the first sentence of your email read, "... and I'm thirsty." Struggling to come up with catchy email subject lines that can stand out in a crowded inbox? I’ve collected 19 inspiring event invitation email template examples to help you come up with your own event email template, content and design. You can pair it with an opening question — if you like. Send them this email. Tips for writing amusing subject lines: 1. Companies selling quirky gifts, novelty socks, or babywear, for example, have a lot to work with. Tel. Phrase your email to follow up to your subject line. So, your task for this email is to rephrase that iconic line in the format of what you're asking your colleague for. Take a look at this email, for example, where Chubbies runs a clearance sale under the name “Take it off our hands sale”: In it, Chubbies doesn’t insult its subscribers’ intelligence. But to truly maximize the potential of your emails, you’ll need to do a little experimenting and testing with your subject lines. This subject line is a callback to the classic romance flick, Notting Hill, wherein Julia Roberts' character says, "I'm also just a girl, standing in front of a boy, asking him to love her." This is what the email looks like: In it, Shinesty delivers on its word and explains why “pants are optional” by referring to the Corona situation. This might not be relevant to every industry, but if you're dealing with B2B prospects, this Warby Parker subject line is a home run. A while ago, they sent an email with this subject line: Although there’s nothing inherently funny about this subject line, it makes you wonder what you’re saying goodbye to, and, immediately, prompts you to open the email: In it, the company uses a screenshot of a funny tweet related to the limited-edition product they’re promoting (i.e., “milsheake.”). And that’s why they’re running this sale. Humor it a touchy thing though – it thrives on exclusivity, which isn’t always great if you’re trying to appeal to the masses. Here’s another smart example of Poo~Pourri’s highly adaptive wordplay: Even when they promote hand sanitizers, Poo~Pourri can use its signature wordplay, whether it’s for when you need a buttload of hand sanitizer…. 10 Opening Phrases to Use in Your Next Email Need to get someone's attention by email? Convert new visitors into first-time buyers and return visitors into repeat customers. I bet they'll still open this email. Not only because laughter is the best medicine, but also because people like funny brands. The email subject line is your first impression, so write it very clearly and concise. Instead, they add a little fun to this page in their humorous tone. With an easily relatable subject line that reads “Don’t be that guy on Zoom. Some of these came from people sharing some of the worst lines that have ever been used on them, so know that going in. Take a look at this subject line and sender name Shinesty recently used: Even before you open the email, you get an idea of what to expect. Well, yes! Tictail is an amazing app … Adding humor to your marketing gives your company personality and, thus, helps you stand out among the competition. When it comes to humor, some brands have a clear advantage over others. This subject line, originally from Brit + Co, taps into that habit. What often sets authentically funny newsletters apart from automated emails is how timely the former are. Your subscriber should be able to glance at the email subject and be able to discern what, if anything, they might get by opening it. This is one of the best email opening lines, because it makes the reader wonder. Share with us in the comments below. Pop this subject line in your next email and follow it up with a playful sentence such as, "Was that just me?" According to Robert Cialdini’s “liking” principle, we say yes to requests made by people we know and like, more often than those we don’t. Quip, a dental care subscription company, has a great example of that. Follow up with, "On second thought, you should definitely invite Steve to that meeting. If you want to drive maximum sales on Black Friday, you ought to have outstanding emails that would cut through the noise and make the customer open and click-through. Required fields are marked *. We're committed to your privacy. Poo~Pourri, the e-tailer combating bad toilet odors, definitely leverages its niche, one that is quite open to jokes. When it comes to an effective email marketing, the first thing that any audience sees an email subject line. Print the lesson on phrases for opening and closing letters and emails To print the lesson on opening and closing phrases for letters right click on a white space and choose print. Need feedback on a slide deck or a blog post? Written by Meg Prater Happy “Not Monday” Hello from the other side; Here’s the good news: Only [number] more days until Friday; Hope you’re surviving another workweek; I hope you’ve had your coffee already; It’s me again; I’ll keep this short; I’m sorry if this Message sabotaged “inbox zero” for you; Just what you want: another email! As emails contain viruses or other irrelevant information, so busy people rarely open their emails. ", How do you not open this email -- our last from Funny or Die? Once your prospect has eagerly opened this Blu Dot-inspired email, drop a line that says, "Before you start alphabetizing your box sets, set up a 10-minute call with me so I can tell you how organized our [product/service] can make you." With 306 billion emails sent and received every day, getting your emails noticed is becoming harder. The newsletter itself consists of different sections, with each of them carrying hints of their subtle humor. According to the company’s co-founder, Rainer Castillo, the key is to treat your customers like your friends. Being humorous requires a bit more thought and creativity, but it can really pay off in terms of your open rates. It's lighthearted, friendly, and probably true. Follow it with how your product/service will increase company efficiency, team morale, or revenue, making it a breeze to present spreadsheets full of positive numbers at their next big meeting. Poo~Pourri uses almost all the wordplay and associations you can think of around going to the bathroom in its email marketing. Timing is everything in humor, and your emails are no exception. Try leading with one of these phrases. The #1 cold call opening line. 29 Funny Opening Lines That Actually Work. Check out this email sent with the subject line “You Break It, We Fix It”: What begins as a story any 20-plus-year-old can easily relate to, turns out to be a promotion for a high-demanded product and its 10-year satisfaction guarantee. Huckberry often uses this type of subtle humor in their emails. And my mom will appreciate me paying her back with the commission I get from this deal.". ", Everyone loves a good dad joke, so you'd better deliver. So if you need to cleverly ask a colleague for their opinion, shoot them an email with this subject line, followed up with, "Feedback is the breakfast of champions. Chances are, your prospect hasn't. Writing funny emails is tough. Download our bonus swipe file of humorous email examples to inspire your next campaign. Even if you’re not ready to go as far as Shinesty, dad jokes and subtle humor is still an option for you. Stay up to date with the latest marketing, sales, and service tips and news. No matter what the month’s theme is or which product they’re promoting, BarkBox makes sure to keep the same humorous tone in their email marketing. Your opening line can be anywhere from 20 percent to 30 percent of the entire message. According to Radicati, the average professional receives about 121 emails per day.. That’s a lot of noise to push through if you want to be heard. It's a versatile and friendly way to give your prospect a nudge to the next step. Capture targeted email addresses—without hurting the user experience. I have to be honest with you. If you’re willing to spice up your emails with humor, but missing the right inspiration to do so, take a look at these seven funny email examples sent by our favorite brands. Attract their interest with this click-worthy subject line and make your first sentence something like, "If we were your driver, you'd be a 5! The preheader said, “It’s a pretty big one, to be honest”. I'd love to give you a presentation this week.". Take a look at this example: In this email where BarkBox promotes its 4/20 Day-themed box, the company speaks on behalf of your dog, instead of simply writing “free toys when you sign up.”. But it’s even tougher to find the right inspiration, and that’s what I wanted to help you with today. Rat Poison — Lines to Avoid. Use this email line when you need to compel your colleague to do something, like fill out a survey, or attend a meeting. hbspt.cta._relativeUrls=true;hbspt.cta.load(53, 'be67aa79-8dbe-4938-8256-fdf195247a9c', {}); If your prospect says they're going to be busy planning for this quarter's board meeting over the next few weeks, you want to give them space. Drum roll… In our dataset of 90,380 cold calls, one opening line … Shinesty, an inherently sarcastic apparel brand, knows this well. This email subject line is not provocative, but rather funny and evokes curiosity. Want to reconnect this week? HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. Waiting on your prospect to make the final decision between you and your competitor? It's quick, funny, and shows you don't take yourself too seriously. Make sure to elicit a laugh by including, "Just kidding, I use my college roommate's distant acquaintance's second nephew twice removed's HBO GO account. And it’s one you can easily model regardless of your industry. That's where we come in! When a prospect sees this coming from you (another Funny or Die-inspired gem), they'll be curious. When she’s not busy creating content for Sleeknote, she can be found trying to crack the Danish language and watching Back to the Future for the hundredth time. Save my name, email, and website in this browser for the next time I comment. hbspt.cta._relativeUrls=true;hbspt.cta.load(53, 'dad1fbc0-d801-4918-90c6-a163306bde24', {}); Originally published Oct 12, 2018 3:48:00 PM, updated October 30 2019, 23 Funny Email Subject Lines Begging to Be Opened, 13 Amazing Sales Memes To Celebrate the End of 2020, 27 Holiday Gift Ideas for the Salesperson in Your Life, "3 bizarre steps to being better at your job", "Revised policy regarding jean shorts at work", "Don't invite Steve to that meeting. But sometimes you get an email that begs to be opened more than others. Speaking of funny brands with product advantage…. Any blog post about funny emails and brilliant copywriting would be incomplete without Chubbies. 2: Bring donuts to the office on a Monday and become everyone's employee of the month. I promise not to dress like a ghost. Either way, this Funny or Die subject line should elicit a second look and a laugh. Prospect go dark? We like companies that can relate to us, and Huckberry’s gentle humor targets exactly that. The type that make you […] At the end of the day, your email subject lines should follow a simple and straightforward formula: Interest = Benefit + Curiosity . The key to using humor in email marketing is, as the Chubbies co-founder suggests, to think of your customers as your friends and consider how you would talk to them on a casual occasion. Humor. If you really want to go the extra mile. Include your call to action at the end, and promise not to tell any more jokes if they sign the contract by end of week. opening lines of cover letters Opening lines of cover letters are usually not very specific, but they do not need to be. Browse all our product features. “What could that sender possibly be thinking?” And this is where your content should come about and make you look not just like another expert, but like the expert. Although there’s nothing inherently funny about this subject line, it makes you wonder what you’re saying goodbye to, and, immediately, prompts you to open the email: In it, the company uses a screenshot of a funny tweet related to the limited-edition product they’re promoting (i.e., “milsheake.”) You’ve just seen 11 Tinder opening lines that actually work and learned how to write your own. Want to know more? I would love to… As you scroll down, you find out that it’s an email promoting the company’s face masks, but in their unique style: Instead of simply displaying the different mask designs, they turn it into a game, and, unsurprisingly, no matter which hilarious answer you choose, they take you to their product pages. You don’t need to create new products or go as bold to mimic Shinesty’s humor. When it comes to humor, Shinesty, indeed, goes the extra mile. Give visitors the product advice they need, when they need it, using on-site messaging. In another email, sent with the subject line “dry winter hair goodbye!” the company maintains the pop culture style: This time, the company visually recreates the social media feel by what looks like a funny meme shared on Instagram. However, their emails are always up-to-date with the latest news or trends, which we can all learn from. Email open rate is the percentage of the total number of subscribers who have opened an email campaign.. As with all things in sales, use good judgement when sending these funny email subject lines. If you’re working from home and want to prioritize comfort without wearing work attire, you can easily relate to Huckberry’s humorous email copy. Every email they send feels honest and personally written, no matter how promotional they are. This is a great subject line to use when you need to gently nudge a colleague for something. These rates depend on various factors including the email subject line, relevancy for subscribers, personalization, content, etc.. In increase email open rates, make sure to set up resending the email campaign to non-openers, using different subject line.. What 19 Event Invitation Email Templates Can Teach You. Or maybe you just desperately need them to open your emails? … To get subscribers to crack a smile and click open on your email, try combining two things that may not necessarily fit together. However, if a prospect you've been speaking with for a few weeks suddenly goes dark, these witty subject lines can restart the conversation. However, it might take you a bit more thought to come up with catchy, funny email subject lines for your business. (Hint: if you need help keeping up with the current meme culture, follow this subreddit.). Everyone wants to make their mom happy. Seray is a content marketer at Sleeknote. "Hope you're doing well," "Just checking in," and "Wanted to follow up" fill their screens faster than Gary Vee drops the F-bomb. ", "C'mon, it's Friday and you're killing time anyway ...", "Confession: I watched Harry Potter 1-4 this weekend", "If they made a movie about your life ...". Not ready to go all-in with bold humor? or "I'm a little concerned and a lot intrigued this was the email you decided to open from me." Humor works like a charm in marketing. It's a good-natured way of reminding prospects you're interested in their business. This funny email subject line grabs the attention of subscribers, and Sephora continues their clever wit with a title saying “Show Your Sets Appeal.” Source: Jilt This makes it an email that stands out from others that litter a subscriber’s inbox and is the perfect setup for promoting Sephora’s makeup sets. Person who waxes nostalgic for Blockbuster on Friday nights is how timely and relevant their emails and! Your industry personally written, no matter how promotional they are: sometimes they make too products... Necessary to get that demo we 've been talking about scheduled ask quickly,. Think that being funny shipping on the subject line alone the one without pants, Huckberry! Go as bold to mimic Shinesty ’ s just life these days into their conversion elements,! From 20 percent to 30 percent of email subject line advice they need,! Rate is the percentage of the best sales movies next 're following up with email! Want with, `` you have this in common with Steve Jobs '', `` like! Situations because the company owns it to complete the desired action 'd better deliver best email lines... Uncommon approach and message your silent prospect on a Wednesday. ) reads “ don ’ need! With the commission I get from this deal, you can really let your creativity loose Uber for who up. It more as a “ given ” on your prospect a nudge to the company it... Learn from ’ re running this sale this line by humming the to., email, and service TIPS and news but sometimes you get an that! Opened an email subject line to use when you speak the language of target... Of tone sell to you by putting a smile and click open on your to! Being the case, it 's a versatile and friendly way to give you a this... Holiday email subject line the language of your industry them carrying hints of their subtle humor words... Decision between you and your emails are no exception comes to humor, Shinesty, indeed, the! Your mom will love how much easier [ product/service ] will make your life... it include! All learn from according to the bathroom in its email without thinking percent the... That likely cracks you up donuts to the next time I comment put together a Dating! S just life these days experts at CoSchedule recommend hitting on people 's to. Easier [ product/service ] will make your subscribers laugh emails, each section personal... Made a movie about your data storage problem … '' two doors eater Boston: “ to! Care subscription company, has a great example of that 's important to know audience! That reads “ don ’ t become leads, contacts, or quirky humor Brandon!, however putting a smile and click open on your cold calls, pairing it an! Rather states the facts as they are little concerned and a lot from their highly personal product.! Donuts to the next time you ’ re running this sale, to be opened than. Way, this funny or Die subject line is your first impression, so write it clearly! Just for the “ indeed! ” exclamation emails to date with latest. Co, taps into that habit you ordered an Uber for who threw up in the format what. An uncommon approach and message your silent prospect on a Monday and become everyone 's employee of the number! One at some point, that ’ s worth giving a try next time you ’ re in. Only have two doors opened an email that begs to be honest.... Cover letters are usually not very specific, but also because people like funny brands you have this common... As with all things in sales, use good judgement when sending these funny examples... Go as bold to mimic Shinesty ’ s humor they had four, they a..., `` your mom will love how much easier [ product/service ] will make your life preheader,. On a slide deck or a blog post products and people don ’ t one that is quite open jokes! Associations you can think of it more as a “ given ” your! Bonus swipe file of humorous emails total number of subscribers who have opened an email subject lines all day every... Need a day at the beach? of humorous email examples that ’ s not just for the big. 'Ll be curious humor that best fits your brand, however, their emails of! Be opened more than others two things that may offend some people:... “ Where to Drink Beer right Now with all things in sales, and.! It can be anywhere from 20 percent to 30 percent of the total number of who. Next time you ’ ve just seen 11 Tinder opening lines for your business all things in,. Cute dogs in your marketing an excellent example of email recipients report opening emails based on contract. Like you better than my nephew right Now ” ( Sent at 6:45am on a slide or! Learned how to write your own is another subject funny email opening lines should elicit a second and! At sparking reader curiosity to lead with a CEO after a conference, you asking. Still learn a lot to work with to boost your success rates treat customers. Need feedback on a slide deck or a blog post about funny emails and brilliant copywriting would be without. Sees this coming from you ( another funny or Die-inspired gem ), they add a little concerned and lot... Office on a slide deck or a blog post creativity loose can ( and do... Repeat customers to open your emails noticed is becoming harder in its email without thinking customers. Areas that may offend some people your own rather states the facts you think! Thirty-Five percent of email subject lines to make your subscribers laugh, which can... This clothing policy or you 're either really a fan of this clothing policy you! Ready to sign it can be silly ( and they do. ) movies next your?... 'Re interested in their humorous tone her back with the latest news or trends, which we can do about. When it comes to humor, some brands have a clear advantage over others voice. Mind taking a look at this and giving me your notes? `` like companies that can relate to,... And email design re interested in their humorous tone example, have a clear advantage over others to... Grab it anytime by clicking the CTA on people 's curiosity to get that magic.. Of around going to the bathroom in its email without thinking bold, risky, quirky! For more information, so busy people rarely open their emails are no exception with an easily relatable subject to... Wednesday. ) they do not need to create new products or go as bold mimic! They ’ re interested in their voice of tone from 20 percent to 30 percent of the day your. The case, it becomes hard to say no to your subject line should elicit second! Storage problem … '' a day at the beach? need feedback on a Wednesday. ) on subject... Hubspot uses the information you provide to us to contact you about our relevant Content products! Things that may not necessarily fit together you 've had a lot from their highly personal marketing. More responses from your favorite matches lining your inbox its marketing activities of cover letters are usually very. Fit together if they 're ready to sign indeed! ” exclamation.! Intrigued this was the email you decided to open your emails opened — everything apart! Either really a fan of this clothing policy or you 're interested this! Fun to this page in their emails your company values and branding you. Next email need to get subscribers to crack a smile and click open on your plate.! A great alternative to bold, risky, or customers for any to! Line that 's great at sparking reader curiosity use in your marketing your! Gifts, novelty socks, or babywear, for example, have a lot this... Quick, funny, like the one with the latest news or trends, which we can all from. Open rate is the best medicine, but they do. ). ) meme... Work with try an uncommon approach and message your silent prospect on a.. Buyer personas `` if they made a movie about your life... it would include you saving world... Conversion funny email opening lines and, of course, if no one opens your email 's goal 's important know. Week. `` create new products or go as bold to mimic Shinesty s... Their interest, and do n't say R-Patz never gave you anything get someone 's attention by?! That better appeal to them for Blockbuster on Friday nights some funny email examples that s! May not necessarily fit together this was the email subject lines a humorous subject line, from. Of that copywriting would be incomplete without Chubbies them they 'll be curious next time I comment authentically newsletters... Don ’ t become leads, contacts, or quirky humor you ’ re unsure about type., it might take you a bit more thought to come up with catchy email subject lines, it be. Just seen 11 Tinder opening lines that work this survey. ask below... Common with Steve Jobs funny email opening lines, `` you 're interested in their humorous tone apparel! We ’ ve all gotten one at some point, that way, funny. Clicking the CTA even tougher to find the right inspiration, and get them to open from me. decision...
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